Web to Account for 32% of All Real Estate Ad Spending By 2010

2010 still sounds like a long ways away but within a few weeks it is only 3 years out. Currently nearly 18% of all real estate ad spending is on the web — representing about $2B according to a recent Borrell Associates report. By 2010 real estate spending on web advertising will have surpassed newspapers which have been the longtime leader.

Hollis Thomases, over at Clickz, has a good article on real estate developers and creating a web marketing strategy.

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